Marketing

Social Media Batching & Hashtags

Social MediaPart III of Social Media Management

A social media presence is important for any author, but especially a self-published one.

I try to post several times a week on social media sites including Facebook, Instagram, and Twitter. I’ve mentioned before writing is not my full-time job, so staying organized with my social media posts is important to this part-time author.

I have broken down my Social Media Spreadsheet in a previous post Planning and Organizing: Part I. I decided what subject I’m posting about and how it ties into my writing/author/brand. In the second post Photoshop TIps for Images: Part III of Social Media Management, I went into detail about how I create the images for my novels. I shared some Photoshop tricks as well as where I get my stock photos.

When I was researching automatic posting sites, I looked into multiple options, read several other bloggers’ reviews about different options. I needed a site that would let me set up large batches of posts.

Continue reading “Social Media Batching & Hashtags”

Behind the Curtain, Marketing

Photoshop Tips for Images: Part II of Social Media Management

How I Manage My Social Media Accounts

Part 2: Photoshop Tips for creating beautiful images & graphics

 “You don’t take a photograph. You make it.” Ansel Adams

After focusing earlier in the month on how I manage my social media accounts through a spreadsheet, today’s post looks at creating the images for my three main social media platforms: Facebook, Instagram, and Twitter.

But first, a quick recap of Part 1:

On June 5, I broke down my steps for managing my social media accounts. (Post Here) I had a lot more information to include but realized I needed several posts to cover all of the information.

1: Create Monthly Social Media List in Excel

2: Put in Holiday/National Days, and Plan Blog Posts for the Month

3: Plan how to tie to a Novel, Author, Writing, etc. for each day I will post

4: Planning photos for each post and social media account

Continue reading “Photoshop Tips for Images: Part II of Social Media Management”

Marketing

Planning & Organizing: Part I

Social Media for Authors

My Step by Step process for Planning & Organizing
Three of the Major Social Media accounts

planning
Sitting at Starbucks early on Saturday morning planning June’s social media posts!

When I decided to become a self-published author, I read a lot about what to do and not do. Most everyone recommended having a website AND a strong social media presence.

This was difficult because up until this time I just had a Facebook page (which I only got to keep up with church group events during college) and I had no desire for anything else. I like my life being private.

But I kept finding posts and books in my research which said this was a MUST DO action to be a self-published author to get my name and novels out in the world.

So, I set up business accounts for 3 major social media sites:

Facebook Business Page www.facebook.com/acboulier 
Instagram www.instagram.com/acboulier_author
Twitter twitter.com/acboulier

Great, I have accounts, but what do I put on them? I’m not a document every moment of my life kind of girl and I can only take so many pictures of my laptop and a cup of coffee.

Continue reading “Planning & Organizing: Part I”